ECE104 Conspicuity Tapes: Safety, Compliance, and Shared Responsibility

The visibility of vehicles on the road is not a detail, but a legal requirement and a decisive safety factor. ECE104 conspicuity tapes, mandatory on trucks and trailers, are classified as safety-critical components, designed to save lives in conditions of poor visibility, bad weather, or accidents.

In recent years, the market has seen a growing number of non-compliant or counterfeit products, bearing fake approval marks, that wear out quickly, fail to meet reflection standards, or lack adhesives with proper bonding strength.

Using these tapes does not only mean making a poor purchase, but also exposing yourself to concrete risks:

• Rejection during annual inspections and fines charged to the vehicle owner.

• Direct liability for the distributor/reseller who supplied them.

• Legal consequences and reputational damage in the event of an accident.

Example of non compliant tape. 

Purchasing a compliant tape means:

• Legal and economic protection: no fines, disputes, or rejections during annual inspections.

• Long-term investment: fewer replacements and lower costs, since certified products are safe and tested to withstand years of use even under the harshest weather conditions.

• Social value: distributors and fleets play a key role. Vehicles remain visible at all times, ensuring road safety and protecting lives.

Reflexallen’s Commitment

For over 35 years, we have been developing solutions we call safety devices, because for us vehicle visibility is a mission, not a detail. In 2000, we launched our ECE104 tape range, and today more than 100 million meters of Reflexallen tape are on the road, with a rejection rate of less than 0.1%.

An ECE104 tape is not just a strip for branding—it is a safe, certified, and long-lasting investment. Don’t let the wrong product put at risk the safety of your vehicles and the reputation of your company.

Social responsibility goes hand in hand with cost-effectiveness: both are values we consider essential. Supporting our customers in this direction is a source of pride.

Contact us (mail@reflexallen.com) to verify the authenticity of your tapes or to learn more about this topic!